Singapore Airlines’ KrisFlyer program has reached a major milestone, surpassing 10 million members as of March 2025. To celebrate, the airline is rolling out a series of limited-time promotions, including discounted award flights, bonus miles, enhanced conversion rates, and exclusive redemption offers across travel, shopping, and lifestyle experiences.
KrisFlyer: From Frequent Flyer to Global Lifestyle Rewards Program
Launched in 1999, KrisFlyer has evolved beyond a traditional frequent flyer program into a comprehensive lifestyle rewards platform, allowing members to earn and redeem miles across 1,700+ global brand partners. From flight redemptions with Singapore Airlines, Scoot, and partner carriers to exclusive privileges in travel, dining, and shopping, KrisFlyer continues to enhance its value proposition for members worldwide.
Dai Haoyu, Senior Vice President of Marketing Planning at Singapore Airlines, expressed gratitude for the loyalty of KrisFlyer members:
“Our membership base has doubled in just three years, thanks to our continuous efforts to expand KrisFlyer beyond traditional flight rewards. We are excited to celebrate this milestone by offering exclusive promotions and mile accrual opportunities. Looking ahead, we will introduce even more exciting experiences and enhanced benefits for our members.”
Exclusive Offers for KrisFlyer Members
1. Discounted Award Flights & Enhanced Redemption Offers
- 20% off miles redemption for Economy Saver award flights across the Singapore Airlines network (March 7–March 23, 2025).
- Premium Economy Saver flights between Singapore and the U.S. are also eligible for the discount.
- Spontaneous Escapes: Additional redemption discounts for select flights booked between March 14–March 31, 2025, valid for travel from April 1–April 30, 2025.
- 30% discount on redemptions across KrisShop and Pelago during the promotional period.
- 30% bonus miles when transferring to Kris+ (March 7–March 31, 2025).
2. Earn Bonus Miles on Flights & New Membership Sign-Ups
- 50% bonus miles for all flights booked with Singapore Airlines and Scoot between March 24–March 31, 2025, for travel between April 1–October 31, 2025.
- New members signing up between March 7–March 31, 2025, with promo code “KF10M” receive 1,000 welcome bonus miles.
3. Partner Bonus Conversion Rewards (March 7–March 31, 2025)
- CapitaStar (Singapore): 20% bonus on conversions between KrisFlyer miles and STAR$®.
- Esso Singapore: 20% bonus when exchanging KrisFlyer miles for Esso Smiles points and vice versa.
- Accor: 20% bonus on conversions between KrisFlyer miles and ALL Reward points.
- Marriott Bonvoy®: 20% bonus on KrisFlyer miles converted to Marriott Bonvoy points.
- Velocity Frequent Flyer (Australia & New Zealand): 20% bonus when transferring KrisFlyer miles to Velocity Points.
Maximizing Rewards in 2025
With these exclusive promotions, KrisFlyer members have more ways than ever to maximize their miles, enjoy enhanced travel perks, and unlock unique lifestyle benefits. Whether booking flights, redeeming rewards, or converting miles with partners, 2025 promises unparalleled value and convenience for Singapore Airlines’ loyal travelers.